Wednesday, September 3, 2014

The secret to Spotless Radiance



Do you care for your skin?

Experienced pigmentation or dark spots?

Looking for a way out?

If you replied with a YES to all the above questions, let me bring in the secret to spotless radiant skin, the all new formulation of Pond's White Beauty infused with GenWhite technology. 



I'm a college going student and being in the art field with trips to the markets or seeking inspiration, exposed to the sun on a daily basis. Long term exposure to harmful UV rays of the sun cause inflammation and pigmentation which eventually result in dark spots on your skin. Hence, taking care of my skin without spending a lot of time is something that I am always on the vouch for. One such recent discovery was the relaunch of Pond's White Beauty and I decided to try out the 7-day challenge.

Day 1: First look, the packaging is pretty decent and standard. The consistency of the product is rich with the signature Pond's fragrance and the application is smooth. I have dry skin with an oily t-zone area. The first application at 8:30 am whilst heading out for college initially made me worry if it'd make my skin break out during the day with Karachi's scorching heat. However, as airbrushed and dry my face felt when I first put it on, it felt the same after a good 7 hours when I got back home. 

Day 2-5: The cream settled down and absorbed into my skin with a satin finish each passing day and I was a happy camper that it replaced my moisturizer without costing me a fortune no matter if it didn't work on the dark spots or hyper pigmentation.

Day 6-7: To my utter surprise, I did feel a couple of spot around my nose on the road to fading away. Nonetheless, my skin was soft as ever and almost compares to a baby's touch. Who doesn't like that?
 

After the 7 day challenge, I was invited to the official Pond's White Beauty relaunch event held on Friday, the 29th of August, 2014, to know what goes into this new formula and how it works. The event was buzzing with some other beautiful women on the lookout for skincare insights, finger licking snacks and a disclosure to #SpotlessRadiance.

Glimpses from Pond's White Beauty relaunch.

Saeeda Mandviwalla, the woman behind the Pond’s Skin Center here in Karachi, revealed that the Pond’s White Beauty’s GenWhite formula contains 3 main ingredients:
1.     1. Fairness Actives, more simply known as Pro-Vitamins to lighten skin, reduce dark spots and improve skin texture
2.     2. Skin Benefit Actives to moisturize and soothe skin. They also prevent oxidization which causes wear and tear. This destruction and disintegration of the skin causes aging and more importantly, skin cells to die. The Allantoin in Pond’s White Beauty acts as an Anti-Oxidant and keeps repairing the skin.
3.     3. Triple Sun-Screens to protect against harmful UV rays (UVA/UVB) of the sun.

Overall verdict, I'm sold for this product.

In a nutshell: Simple and travel friendly packaging, super rich and creamy formula, oil free and keeps your skin dry to the touch, enriched with SPF, acts as a moisturizer and the best part, helps lighten the spots from deep within your skin without causing a dent to your fortune.


For more information, check Pond’s Pakistan on facebook.com/pondspakistan or twitter.com/pondspk



Wednesday, April 16, 2014

Beauty is - The light in your heart

Got dark circles? Conceal them.

Sick of acne? Slab a layer of foundation.

Tired of curly/wavy hair? Straighten them.

Too fat to fit in a dress? Shed those pounds.

There's a solution for each of the above problems and much more. However, is it really worth it at the end of the day or a week later if you don't feel good within?

Sadly, the answer is NO.

According to a recent experiment conducted by Dove, it revealed that an alarming 80% of women fell hesitant to share the way they look. Hence, the right state of mind of can unlock the raw beauty within which is sure to unleash a whole new world out there for you.

Here is the short film which will help you unveil the powerful woman inside you.


Dove: Patches from Dove Pakistan on Vimeo.

Dove revealed this documentary globally in 58 countries at the same time including Pakistan. At the launch event held on 9th April, 2014 at Verde Bistro Cafe, notable bloggers and people of great influence were invited to talk and inspire everyone to develop a strong relationship with their own inner beauty.

Beauty is just a state of mind.

As one says, “Beauty is not in the face; beauty is a light in the heart.”

If you feel beautiful inside, those under eye bags, acne, curly hair or the extra pounds will take a rear seat and your confidence will pack you to an amazing world outside.

Don't forget, you're beautiful, just the way you are.